Apparel Info

At Merch Lab, we believe that the right apparel and uniforms do more than just dress your team—they help to define and build a strong brand identity, boost morale and help improve team cohesion, and increase productivity and credibility.

Whether you are wanting to fit out employees for a professional setting or create cohesive apparel for your team, we offer a range of the top-tier options available on the market, that seamlessly blend function and style.

Branded apparel is more than just a dress code – They’re a dynamic marketing tool that go far beyond aesthetics. Used for both uniform and promotional gifts, apparel is key to getting you and your brand identity out there, in front of your target audience.

Check out our branding options below:

Embroidery

Embroidery is a top choice when it comes to customising uniforms, headwear and promotional products.

It offers a premium, high-quality appearance that stands out, providing a more sophisticated look than printed alternatives. With extensive thread colour options, a pricing structure based on the stitch count (and not the number of colours used) and unique alternatives, like puff embroidery, you can really make your brand pop!

Supacolour

Supacolour is the latest and greatest in the world of heat transfers. Using eco-friendly, water based inks mixed with traditional silkscreen techniques and digital printing, Supacolour offers colour vibrancy and consistency (on both light or dark products) durability and stretchability, superior washability, and a large range of specialty options from Metallic and Reflective to Fluro as well as the ability to match your specific brand colours!

Screen Printing

Screen printing, also known as Silk Screening, is a traditional printing technique where ink is forced through a mesh screen onto the item below. This is a versatile and widely used method, especially for printing large quantities of the same design.

Offering colour vibrancy, consistency and cost effectiveness across large runs. With the added option of specialty inks, like metallic and glow in the dark ink, screen printing remains a go to choice for businesses and groups looking for an efficient, high quality and cost effective way to create long lasting, eye catching designs

Sublimation

Dye sublimation is a printing technique that uses heat to transfer dye onto materials. Unlike traditional printing methods where ink sits on the surface, dye sublimation uses heat to turn the dye into gas, allowing it to bond with the fibers of the material. This creates vibrant, full-color prints that are part of the fabric itself, rather than sitting on top of it.

This process results in a long lasting, breathable, full coverage and highly durable garment that is resistant to fading and won’t crack or peel.

Sublimation is an excellent choice for fully customised uniforms, particularly for sports teams!!

Patches & Sewn Labels

Apparel patches

Apparel patches are decorative or functional designs, logos, or text that are sewn, heat-pressed, or adhered onto garments. They are often made from fabric, leather, or other durable materials and can come in a variety of shapes, sizes, and finishes. Patches are typically used for branding, personalisation, or adding a unique touch to clothing and headwear.

Woven Patches

Woven patches are a type of embroidered patch made using a special weaving technique. Instead of thick, raised stitching like traditional embroidered patches, woven patches use finer threads to create a flat, smooth design with intricate details and a high level of clarity.

These patches are ideal for more detailed or intricate logos, text, and designs that need to maintain sharpness and precision.

Woven patches are typically made from polyester thread and are stitched onto a fabric backing. They can then be attached to garments or kept separate and used for other projects such as promotional items.

Sewn Labels

Sewn labels are fabric tags that are stitched into the inside or outside of apparel, typically displaying brand names, logos, care instructions, or sizing information. These labels can be custom-made in various designs and are often used to create a more professional or branded appearance for the garment.

Ready to take your team’s look to the next level?

Whether you’re looking for custom uniforms, branded apparel, or unique promotional items, we’re here to help. Our Merch Lab specialists are excited to collaborate with you to bring your ideas to life, ensuring you get the perfect solution for your needs.

Call 020 4113 3302, email; [email protected] or pop in to see us at 10 Glasgow Street, Tauranga!!